Firstly, these organizations handle sensitive information related to patients’ health records, medication details, and personal information, which is highly valuable a cybercriminals.
Secondly, protecting patient identities is essential to build and maintain trust with them, as any data breach can lead to reputational damage, loss of customer confidence, and legal consequences.
Thirdly, ensuring identity security is crucial for regulatory compliance, as these companies need to comply with various data protection and privacy laws such as HIPAA, PDPA, GDPR, and CCPA.
By implementing robust security measures such as access controls, encryption, and user authentication, pharmaceutical and healthcare companies can protect patient identities, safeguard their sensitive data, and ensure compliance with regulatory requirements, thereby reducing the risk of cyber-attacks and ensuring business continuity.